At SOOPLE, we approach change in 4 logical steps:
1 Define the challenge
2 Create the right mindset for change
3 Define the principles of change
4 Choose and implement your method
We believe that growing a business should feel easy and natural. Change, especially when it leads to a more scalable and agile organization, is not just necessary—it’s logical. We help companies grow and adapt through a structured yet flexible approach. Our process revolves around understanding your unique challenges, shifting mindsets, defining principles, and applying the right method for your organization.
Our four-step process—Defining the Challenge, Mindset, Principles, and Method—is simple yet powerful. It’s built on the belief that change starts with understanding the WHY and not by implementing a rigid framework. Change is about finding what works for you, ensuring that both leadership and employees are aligned. Let’s walk through this logical, common-sense approach that just makes sense:
Why would you change something if you don't fully understand the problem? The first step in any meaningful change is to clearly define the challenge. We start by talking with founders or leadership teams to understand the “why” behind their need for change. Why is the current way of working no longer effective? Why do you believe a more structured approach will help?
Then, we engage the entire organization by gathering perspectives from all levels of the company. Our smart online workshops are designed to efficiently capture insights from employees across eight key areas related to scalability. In just a few hours, we uncover the real pain points and the employees’ view of the business challenges. This comprehensive understanding forms the foundation of a well-thought-out plan of action.
Why wouldn’t you start by defining the problem before jumping to solutions? It’s the most logical first step.
Any lasting change starts with mindset. If you want to make your organization more scalable, everyone needs to understand why this change is crucial. It’s not enough for leadership to see the necessity—employees must also grasp why this shift benefits the entire company and themselves.We help you articulate the overarching mindset shift that needs to happen. Why does the company need to scale, and what are the consequences if it doesn’t? Once the ‘why’ is clear, commitment naturally follows. Employees will engage when they see how these changes will make their work better and more fulfilling.
When everyone understands why change is necessary, it becomes a shared goal. Doesn’t that just make sense?
Change is often hard because there’s no agreement on how to go about it. That’s why principles matter. Together, we’ll define the guiding principles that will shape your organization’s approach to change. These aren’t abstract ideas—they’re practical rules of thumb that help you avoid common pitfalls.
For example, instead of silently hoping things will get better, a principle could be: “We ask for help when we need it.” Or if your company struggles with firefighting and reacting to urgent issues, a principle could be: “We don’t just put out fires; we solve problems at their root.”
These principles are developed by identifying both the strengths and weaknesses of your current culture. By addressing your tendencies, both good and bad, we create principles that guide you toward success.
Doesn’t it make sense to agree on the ground rules before starting any big change?
A method is just a set of tools—it should never be the master. At SOOPLE, we don't believe in a one-size-fits-all approach. Whether your organization needs a strict adherence to the Scaling Up framework or a more flexible combination of methods, we find the approach that best suits your needs. The goal is simple: use the tools and steps that will help your organization thrive.
Methods are there to support your goals, not the other way around. By understanding your unique situation, we help you select the methods that will work best for your team, your culture, and your objectives. We’re here to make sure the method serves the purpose, not the other way around.
Isn’t it logical to choose the method that fits your organization rather than force your organization to fit a method?
At SOOPLE, we believe this approach is just common sense. Every organization should know exactly why they need to change, agree on how they’ll tackle that change, and choose methods that work best for them. These steps aren’t complicated—they’re a straightforward, logical process that any company can adopt. And we’re here to help you make it happen, whether through advice, coaching, or interim management.
We offer these services through interactive workshops, design sprints, and training courses based on agile principles. And when necessary, we step in as interim change managers to lead the process directly. Change doesn’t have to be chaotic—it can be simple, structured, and effective. Why wouldn’t every company approach it this way?
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